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Immersive digital visitor experience in 30 languages

Increase profitability by enabling visitors to explore self-guided tours or join a guided tour with a multilingual digital guide on their phones.

Digital audio guide for a tourist attraction preview

Join world's #1 platform for digital travel guides

Why create your own guide app?
Benefit from a ready-made technology.

Replace signs and outdated audio guides with 
state-of-the-art digital guides. It's simple.

6k

Local guides

100k

Places of interest

10k

Audio tours

99.99%

Uptime

Trusted by hundreds of travel brands

Why choose SmartGuide

No hardware needed

No visual congestion

AI guide in

30 languages

Video & AR experiences

Staff shortages resolved

Get a digital guide on visitor’s phone. Easy to update anytime, no renting, charging and repairing of audio guide devices.

Use a single smart QR code or even hidden BT beacon per exhibit to access text, photos, video, audio, AR content across languages.

Engage visitors with audio or video narratives in their language easily, with AI-translation support.

Make it easier for visitors to consume content and immerse in your stories with an audio guide supporting video content and AR.

Hire a digital guide supported by AI chatbot. Available 24/7 for every visitor, with consistent quality, for a fraction of human guide cost.

The perfect replacement for
outdated
tour guide systems

We make it fast, easy, and affordable.

 

Tourist attractions of all kinds can now digitize their visitor experiences without the pain of building and maintaining custom apps.

Digitize your travel guide content with SmartGuide

Audio guides in multiple languages reduce your costs and
increase revenue

SmartGuide improves your service, increases engagement with your attraction’s brand, boosts your position as an innovator, and provides you with unique analytics about your visitors.

SmartGuide visitor behavior big data and heatmaps preview

SmartGuide is recommended for public funding

UNDP SmartGuide grant funding

United Nations 
Development Programme

TACR SmartGuide grant funding

Technology Agency 
of the Czech Republic

CZ development cooperation SmartGuide grant funding

Czech Development
Agency

European Commission Seal of Excellence SmartGuide grant funding

European Commission 
Seal of Excellence

Pricing of a premium digital audio guide

See the plans & pricing options for museums and attractions. SmartGuide fits any budget.*

PAY PER FEATURE

 

€ 25
/month

This basic feature package includes:
  • Sponsored ad-free, offline and AI tour planner

  • Free CMS access for easy guide setup & editing 

  • App maintenance & upgrades

  • Reliable cloud technology

ESSENTIAL

 

€ 48

/month

All of the PAY PER FEATURE benefits plus:
  • Priority customer support, free content publishing

  • Visitor analytics and  Big data dashboard

  • Professional marketing consulting
     

EXTRA

 

€ 98

/month

All of the ESSENTIAL benefits plus:
  • Private content only for your customers

  • Embed web functionalities in the guide app

  • Promotion of selected experiences

  • "Featured" Attraction
     

EXCLUSIVE

 

€ 148

/month

All of EXTRA benefits 
plus:
  • Precise visitor heatmaps

  • AR Experiences

  • AI Guide chat linked to vetted content​​

  • Alerts and promo messages to tourists

  • Touchscreen TV Kiosk for visitor center

Contact us for custom pricing.

Besides public content for all, you can also sell tours or offer private content only to your customers

Digital audio guide pricing for attractions and museums SmartGuide

Monetize your guide content as you like, sell it for any price, or offer it free (e.g. included in the entrance ticket).

Need just a little help with creating a guide? Our one-off publishing services are here for you

If you need assistance with optimizing and publishing your digital guide, such as digitizing your existing content, it’s translation, fixing phonemes, or setting trigger zones, our team is here to help.
Price per scope.

SmartGuide Content management system

SmartGuide's premium features

Easy guide setup & editing

Create and edit guide yourself easily for free using powerful Content Management System (CMS) with unlimited scope of content. 

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Sponsored ad-free & offline, AI tour planner

Sponsor premium ad-free experience with offline downloads and personalized AI tour planner for your visitors.

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Private content only for your customers

"Selected content only visible once user scans QR code / clicks activation link provided by you. You can sell or offer only to visiotrs who bought entrance ticket.

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App maintenance & upgrades

With regular updates, compatibility improvements, security patches, and 24/7 monitoring, we ensure app runs smoothly even after years.

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"Featured" Attraction

Promote your attraction as "Featured" on the map, on country screen and regional screen and in nearby destinations.

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Reliable cloud technology

Access guide anytime anywhere quickly and securely using reliable & scalable cloud technology with 99.998% uptime.

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Visitor analytics and Big data dashboard

Understand your visitors, their behavior and measure effectivity of campaigns with Big data analytics dashboards.

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AR experiences

Immerse visitors with Augmented Reality Experiences. Includes hosting, operations and maintenance of up to 5 AR objects.

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Promotion of selected experiences

Choose local activity and ticket providers to be included in the guide and easily booked via API integration with GetYourGuide.

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Web functionalities in the guide app

Embed your responsive web functionalities (e.g. calendar of events, booking page...) in the app.

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Professional marketing consulting

Maximize your guide’s reach with expert marketing consulting, tailored QR codes, and strategic implementation sessions.

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Precise visitor heatmaps

Visualize and understand visitor flows across segments and time periods through the destination with accurate GPS heatmaps.

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Priority customer support

Get support from dedicated account manager, human expert chat in CMS and complimentary content reviews and free content publishing.

 

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AI Guide chat linked to vetted content

Let visitors plan and ask questions with Chat-GPT personalized to their interests, using and linking back to your vetted content.

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Touchscreen TV Kiosk for visitor center

SmartGuide for a touchscreen TV to help visitors plan their visit in your infomration office. Fully synced with your app and website.

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"Revolution in travel"

Forbes

SmartGuide is widely endorsed throughout the tourism industry

SmartGuided awarded by CzechTourism

Hero of Tourism Award 
by CzechTourism winner 2022

SmartGuided awarded by World Tourism Forum Lucerne

World Tourism Forum Lucerne Recovering Award Winner 2021

SmartGuided awarded by Tourism Innovation Summit

Tourism Innovation Summit Touristtech Award Winner 2021

SmartGuided awarded by European Commission Seal of Excellence

European Commission Seal of Excellence Covid-19 response 2020

Turn every phone into
a personal travel guide

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