6k
Local guides
100k
Places of interest
10k
Audio tours
99.99%
Uptime
Trusted by hundreds of travel brands
Why choose SmartGuide
Guide available 24/7
Resolve staffing issues and serve visitors anytime, at their own pace, with a digital guide that never turns customers away.
Self-guided tailored tours
Localization to 30 languages
Lower costs & consistency
Stand out from
competitors
Cater to travelers who avoid big groups with AI- personalized routes matching their pace, interests, and language.
Easily provide the stories from your best guides to travelers in their language with automatic AI-translation for just €200 per language.
Cut operational expenses and staff reliance while ensuring consistent guide experience every time.
Stand apart and deliver richer content through audio, maps, and visuals while keeping tours affordable.
The easiest way to introduce self-guided tours
We make it fast, easy, and affordable
Tour operators, travel agencies, and travel businesses of all kinds can now digitize their clients’ experiences — without the pain of building and maintaining custom apps.
Audio guides in multiple languages reduce your costs and increase revenue
SmartGuide improves your service, increases engagement with your company’s brand, boosts your position as an innovator, and provides you with unique analytics about your customers.
SmartGuide is recommended for public funding
United Nations Development Programme
Technology Agency of the Czech Republic
Czech Development
Agency
European Commission Seal of Excellence
Pricing of a premium digital audio guide
See the extra maintenance plans & pricing options for inbound tour operators. SmartGuide fits any budget.*
Users guided per year | Monthly fee |
|---|---|
<1,000 | €98 |
<3,000 | €195 |
<10,000 | €390 |
<30,000 | €780 |
Extra maintenance package includes:
-
CMS for easy content editing
-
Private-branded screen only available for your users accessed via Smart QR codes
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Ad-free, premium version with offline for your users
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All App operations, maintenance, and upgrades
Need just a little help with creating a guide? Our one-off publishing services are here for you
If you need assistance with optimizing and publishing your digital guide, such as digitizing your existing content, it’s translation, fixing phonemes, or setting trigger zones, our team is here to help.
Price per scope.
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SmartGuide's premium features
Easy guide setup & editing
Create and edit guide yourself easily for free using powerful Content Management System (CMS) with unlimited scope of content.
Sponsored ad-free & offline, AI planner
Sponsor premium ad-free experience with offline downloads and personalized AI tour planner for your visitors.
Private content only for your customers
"Selected content only visible once user scans QR code / clicks activation link provided by you. You can sell or offer only to visiotrs who bought entrance ticket.
App maintenance & upgrades
With regular updates, compatibility improvements, security patches, and 24/7 monitoring, we ensure app runs smoothly even after years.
Web functionalities in the guide app
Embed your responsive web functionalities (e.g. calendar of events, booking page...) in the app.
Reliable cloud technology
Access guide anytime anywhere quickly and securely using reliable & scalable cloud technology with 99.998% uptime.
Visitor analytics and Big data dashboard
Understand your visitors, their behavior and measure effectivity of campaigns with Big data analytics dashboards.
AR experiences
Immerse visitors with Augmented Reality Experiences. Includes hosting, operations and maintenance of up to 5 AR objects.
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Promotion of selected experiences
Choose local activity and ticket providers to be included in the guide and easily booked via API integration with GetYourGuide.
Touchscreen TV Kiosk for visitor center
SmartGuide for a touchscreen TV to help visitors plan their visit in your infomration office. Fully synced with your app and website.
Professional marketing consulting
Maximize your guide’s reach with expert marketing consulting, tailored QR codes, and strategic implementation sessions.
Precise visitor heatmaps
Visualize and understand visitor flows across segments and time periods through the destination with accurate GPS heatmaps.
Priority customer support
Get support from dedicated account manager, human expert chat in CMS and complimentary content reviews and free content publishing.
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AI Guide chat linked to vetted content
Let visitors plan and ask questions with Chat-GPT personalized to their interests, using and linking back to your vetted content.
"Revolution in travel"
Forbes
It's fast and easy to publish a digital guide for:
SmartGuide is widely endorsed throughout the tourism industry
Hero of Tourism Award by CzechTourism winner 2022
World Tourism Forum Lucerne Recovering Award Winner 2021
Tourism Innovation Summit Touristtech Award Winner 2021
European Commission Seal of Excellence Covid-19 response 2020
Turn every phone into
a personal travel guide
Do you represent a national or regional Tourist Board, Emerging Destination, Hotspot Destination, Tourist Attraction, Museum, or Tour Operator?